![]() NBA Live faces an uphill battle trying to focus on the career mode rather than looking to attract new gamers in an area where NBA 2K is weaker. Will this mode help NBA Live get this reboot off the ground? It remains to be seen, but competition will help the industry. Players will have the opportunity to square of with NBA players in places like Rucker Park to increase your street cred. “From the streets to the league,” the trailer reads. Players will be able take their game to the streets on courts like Rucker Park and Venice Beach. One of the unique parts of the mode will be its emphasis on non-NBA leagues. EA’s plan of attack looks to be in its customization of the career mode. The trailer emphasized the term “you” multiple times. It looks like EA plans to attack the 2K series at its strongest part. The NBA 2K series has produced arguably the best sports games, and a large part of its success has centered around the My Player mode. For a game that has struggled to compete in the past, it is interesting that EA chose to focus on their response to what’s considered the strongest aspect of their competition. It appears to be EA’s version of NBA 2K’s My Player mode. The focus of the EA Play presentation centered around a mode called The One. The game has not been released since NBA Live 16. EA will be giving away demos of the game in August. ![]() While EA Sports did not announce a release date for NBA Live 18 at EA Play, it did confirm the game would be making a return. ![]()
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